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U.S. Postal Service pulls 'Just Move' stamps amid safety concerns

The stamps in question. (Images provided by the United States Postal Service)

The stamps in question. (Images provided by the United States Postal Service)


Digital writers
theweathernetwork.com

Tuesday, October 15, 2013, 3:37 PM -

When the weather is agreeable, get out and enjoy it.

Just make sure you bring your helmet and knee pads along.

And if you're heading to a pool do not, under any circumstance, attempt a cannonball dive.

That's the message some are taking home following a recent decision by the U.S. Postal Service to scrap its "Let's Move" campaign.

Each stamp in the series features a child engaged in various outdoor activities, like playing soccer, skipping rope and skateboarding.

The promotion was designed to inspire kids (and their parents) to get active -- but the President's Council on Fitness, Sports & Nutrition put the kibosh on the series, because three of the fifteen stamps in the package raised safety concerns.

The stamps in question feature a child in the midst of a cannonball dive, a child skateboarding without kneepads and a child performing a headstand without a helmet.

Postal News Blog reports that the "dangerous" images were brought to light when USPS Marketing chief Nagisa Manabe asked Michelle Obama to take part in the unveiling of the stamps, prompting the Sports Council to review them.


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